The challenge

The challenge

The challenge

The challenge
The challenge

A $1T+ asset manager saw an opportunity to [i]enhance support[/i] for its financial advisors.

A $1T+ asset manager saw an opportunity to [i]enhance support[/i] for its financial advisors.

A $1T+ asset manager saw an opportunity to [i]enhance support[/i] for its financial advisors.

A $1T+ asset manager saw an opportunity to [i]enhance support[/i] for its financial advisors.
A $1T+ asset manager saw an opportunity to [i]enhance support[/i] for its financial advisors.

Dimensional partnered with Praxent to design and build MyDimensional, a portal that reimagines the advisor experience, simplifies content management and strengthens security.

Advisor retention

Advisor retention

Advisor retention

Advisor retention
Advisor retention

Dimensional wanted to differentiate its products and deepen advisor relationships to drive preference and retention.

Portfolio complexity

Portfolio complexity

Portfolio complexity

Portfolio complexity
Portfolio complexity

Advisors needed advanced tools and insights to build high-performing client portfolios.

Content overload

Content overload

Content overload

Content overload
Content overload

Advisors struggled to find relevant content across 20,000+ articles.

Content management

Content management

Content management

Content management
Content management

Personalizing content by region was a heavy manual lift, and regulations complicated approvals.

Future-proofing

Future-proofing

Future-proofing

Future-proofing
Future-proofing

The portal hadn't been refreshed in over 10 years and needed an evolutionary architecture.

The vision for Dimensional Fund Advisors

The vision for Dimensional Fund Advisors

The vision for Dimensional Fund Advisors

The vision for Dimensional Fund Advisors
The vision for Dimensional Fund Advisors

Dimensional wanted to create an advisor platform to help their clients deliver better results and grow successful businesses. The platform offers a full range of tools, training, and resources to support every angle: investments, client communication, and practice management.

What Praxent did

What Praxent did

What Praxent did

What Praxent did
What Praxent did

MyDimensional, built for how advisors work

MyDimensional, built for how advisors work

MyDimensional, built for how advisors work

MyDimensional, built for how advisors work
MyDimensional, built for how advisors work

Praxent built a portal that gives advisors analytics, modeling tools and AI-enabled search in one place, on a global Sitecore CMS with secure, region-specific access.

AI-enabled search across 20,000+ articles

AI-enabled search across 20,000+ articles

AI-enabled search across 20,000+ articles

AI-enabled search across 20,000+ articles
AI-enabled search across 20,000+ articles

Fund Center and real-time fund analytics

Fund Center and real-time fund analytics

Fund Center and real-time fund analytics

Fund Center and real-time fund analytics
Fund Center and real-time fund analytics

Model Center for client proposals in real time

Model Center for client proposals in real time

Model Center for client proposals in real time

Model Center for client proposals in real time
Model Center for client proposals in real time

Global Sitecore CMS with single sign-on and onboarding

Global Sitecore CMS with single sign-on and onboarding

Global Sitecore CMS with single sign-on and onboarding

Global Sitecore CMS with single sign-on and onboarding
Global Sitecore CMS with single sign-on and onboarding

Identity access management simplifies global permissions, and an onboarding wizard shows new advisors their progress and next steps.

The results

The results

The results

The results
The results

Higher adoption, lower content costs

Higher adoption, lower content costs

Higher adoption, lower content costs

Higher adoption, lower content costs
Higher adoption, lower content costs

Advisors return more often and stay longer. The portal strengthens advisor retention, simplifies wealth management workflows and delivers significant content management savings.

Dimensional was named RIA Intel's Asset Manager of the Year 2022.

Higher
advisor adoption and return visits
20,000+
articles made findable
Significant
content management savings
2022
Asset Manager of the Year
What
Dimensional Fund Advisors
had to say
Project Manager
,
Dimensional Fund Advisors

We're seeing exactly what we were hoping for: better adoption rates. We've been able to drive people back to our site more times per month for extended periods each time. We may not have gotten to where we are today without Praxent's help on the development side and then their questions and feedback along the way from the management side of the house. Also, adding the modeling functionality to the site was a massive win for us.

Project Manager
,
Dimensional Fund Advisors

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