Scaling the #1 SBA loan facilitator with [i]AI-powered lending[/i]
NEWITY partnered with Praxent to build their SBA and small business loan platform from the ground up. With a hyper focus on speed to fund, in 2025 NEWITY ranked as the #1 SBA loan facilitator in the country.
The $11.4B PPP loan servicing firm partnered with Praxent for an integrated, data-driven [i]SMB lending platform[/i]
The $11.4B PPP loan servicing firm partnered with Praxent for an integrated, data-driven [i]SMB lending platform[/i]
The $11.4B PPP loan servicing firm partnered with Praxent for an integrated, data-driven [i]SMB lending platform[/i]
The $11.4B PPP loan servicing firm partnered with Praxent for an integrated, data-driven [i]SMB lending platform[/i]
The $11.4B PPP loan servicing firm partnered with Praxent for an integrated, data-driven [i]SMB lending platform[/i]
NEWITY initially partnered with Praxent to redevelop its borrower portal and streamline loan servicing. As the partnership progressed, soon NEWITY was launching products every 12 weeks. Now, they’re a one-stop location for financial assistance to 120,000+ small businesses.
NEWITY and Praxent designed for what the market would [i]demand next[/i]
NEWITY and Praxent designed for what the market would [i]demand next[/i]
NEWITY and Praxent designed for what the market would [i]demand next[/i]
NEWITY and Praxent designed for what the market would [i]demand next[/i]
NEWITY and Praxent designed for what the market would [i]demand next[/i]
That meant a lending engine capable of launching new products in weeks, integrating dozens of fintech APIs, and supporting underwriters with AI that removes manual bottlenecks without removing human judgment.
Expand client LTV
Expand client LTV
Expand client LTV
Expand client LTV
Expand client LTV
NEWITY needed to go beyond PPP loans and expand into additional capital programs (PPP loans, 7(a) loans, Employee Retention Credit (ERC)).
Scalable underwriting
Scalable underwriting
Scalable underwriting
Scalable underwriting
Scalable underwriting
With such growth, maximizing efficiency was key. Enabling underwriters to only spend time on qualified applications with a Pre-Qualification flow allowed for scale.
Fast-paced technology partner
Fast-paced technology partner
Fast-paced technology partner
Fast-paced technology partner
Fast-paced technology partner
An agile foundation would allow NEWITY to stay steps ahead of customer expectations. To deliver this, they needed a fintech-specialized strategic technology partner.
Effortless applications
Effortless applications
Effortless applications
Effortless applications
Effortless applications
To differentiate from legacy SMB lenders, the application processes needed to be frictionless and fast.
Agile platform
Agile platform
Agile platform
Agile platform
Agile platform
The lending market can be fast-paced and it takes agility to succeed and capture opportunities quickly.
Rapid innovation through [i]API integration at scale[/i]
Rapid innovation through [i]API integration at scale[/i]
Rapid innovation through [i]API integration at scale[/i]
Rapid innovation through [i]API integration at scale[/i]
Rapid innovation through [i]API integration at scale[/i]
To power NEWITY’s evolution, Praxent’s fintech-specialized engineers built an orchestration layer for all of the new experience’s fintech APIs, more than 16 in total, creating a unified and streamlined user experience.
Pre-Qualification Experience
Pre-Qualification Experience
Pre-Qualification Experience
Pre-Qualification Experience
Pre-Qualification Experience
In only 13 weeks, Praxent designed and built a pre-qualification experience that drove efficiencies in underwriting.
SMB Loan Origination
SMB Loan Origination
SMB Loan Origination
SMB Loan Origination
SMB Loan Origination
To create an effortless user experience, Praxent integrated over 10 fintech APIs to automate and optimize the user data and documentation collection.
Borrower Portal
Borrower Portal
Borrower Portal
Borrower Portal
Borrower Portal
Launched in 13 weeks, the intuitive borrower portal simplified loan servicing to reduce customer support requests. Integrating a business services marketplace to solve four common SMB challenges drove brand loyalty and generated referral revenue.
ERC Products
ERC Products
ERC Products
ERC Products
ERC Products
Launched in 14 weeks, NEWITY’s ERC Products enable SMBs to apply and receive their credits in as little as 5 days from approval.
Pre-Qualification and Loan Origination
Pre-Qualification and Loan Origination
Pre-Qualification and Loan Origination
Pre-Qualification and Loan Origination
Pre-Qualification and Loan Origination
Borrower Portal
Borrower Portal
Borrower Portal
Borrower Portal
Borrower Portal
Voted best business services marketplace
ERC Products
ERC Products
ERC Products
ERC Products
ERC Products
Voted best Employee Retention Credit company
Praxent has been a true strategic partner, and their team has never failed to impress us with their depth of knowledge in the fintech space. Praxent’s direct focus on business results backed by the value engineering and fintech expertise needed to successfully implement and launch compelling digital experiences for our small business clients has driven ROI and growth.
A partner from [i]end to end[/i]
A partner from [i]end to end[/i]
A partner from [i]end to end[/i]
A partner from [i]end to end[/i]
A partner from [i]end to end[/i]
UX Strategy and Design
UX Strategy and Design
UX Strategy and Design
UX Strategy and Design
UX Strategy and Design
Full-Stack Development
Full-Stack Development
Full-Stack Development
Full-Stack Development
Full-Stack Development
Systems Integration
Systems Integration
Systems Integration
Systems Integration
Systems Integration
DevOps Implementation
DevOps Implementation
DevOps Implementation
DevOps Implementation
DevOps Implementation
Quality Assurance
Quality Assurance
Quality Assurance
Quality Assurance
Quality Assurance
CRM Data Orchestration
CRM Data Orchestration
CRM Data Orchestration
CRM Data Orchestration
CRM Data Orchestration
Stitching together services has given NEWITY the power to serve their customers uniquely. NEWITY can show customers their data in accessible, informative, and actionable ways, and understand their customers to offer them helpful services that help their businesses grow.
