Enterprise PBM platform enhances user experience to [i]capture market share[/i]
A major PBM platform covering 25M+ lives, made simpler to use and easier to sell.
The challenge
The challenge
The challenge
The challenge
The challenge
Born-digital competitors raised the bar for a [i]powerful but complex[/i] platform.
Born-digital competitors raised the bar for a [i]powerful but complex[/i] platform.
Born-digital competitors raised the bar for a [i]powerful but complex[/i] platform.
Born-digital competitors raised the bar for a [i]powerful but complex[/i] platform.
Born-digital competitors raised the bar for a [i]powerful but complex[/i] platform.
The platform processes 600M+ claims a year. Years of functionality in a system-centric experience made it hard to learn, slow to implement and harder to sell.
Market disruptors
Market disruptors
Market disruptors
Market disruptors
Market disruptors
Born-digital competitors arrived with modern, human-centered platforms.
Complexity
Complexity
Complexity
Complexity
Complexity
The system-centric experience was complex for plan administrators to learn and use.
Plan flexibility
Plan flexibility
Plan flexibility
Plan flexibility
Plan flexibility
Employer groups demanded more personalized plan configuration.
Consistency
Consistency
Consistency
Consistency
Consistency
Siloed teams and limited UI modularity produced an inconsistent experience.
Transparency
Transparency
Transparency
Transparency
Transparency
Regulators pushed PBMs for pricing transparency backed by integrated data.
The vision
The vision
The vision
The vision
The vision
A major pharmacy benefit manager (PBM) had a vision for an integrated, seamless, end-to-end platform.
What Praxent did
What Praxent did
What Praxent did
What Praxent did
What Praxent did
Pharmacy benefits, reimagined
Pharmacy benefits, reimagined
Pharmacy benefits, reimagined
Pharmacy benefits, reimagined
Pharmacy benefits, reimagined
Praxent put a simple, modern experience on top of robust, complex functionality, built on an enterprise design system the company can reuse.
Transparent drug costs for payers and providers
Transparent drug costs for payers and providers
Transparent drug costs for payers and providers
Transparent drug costs for payers and providers
Transparent drug costs for payers and providers
One integrated experience across the PBM suite
One integrated experience across the PBM suite
One integrated experience across the PBM suite
One integrated experience across the PBM suite
One integrated experience across the PBM suite
Modular plan builder and guided onboarding
Modular plan builder and guided onboarding
Modular plan builder and guided onboarding
Modular plan builder and guided onboarding
Modular plan builder and guided onboarding
Enterprise design system and component library
Enterprise design system and component library
Enterprise design system and component library
Enterprise design system and component library
Enterprise design system and component library
Plain-language terms built into the platform let analysts, providers and employer groups speak the same language.
The results
The results
The results
The results
The results
Easier to use, faster to launch
Easier to use, faster to launch
Easier to use, faster to launch
Easier to use, faster to launch
Easier to use, faster to launch
Users move through the whole product suite in one experience, new analysts onboard faster, power users work quicker, and complex plans are simpler to configure.
New features ship faster with a consistent, modern UI.
Our client needed a specialized digital experience team that could cut through the complexity of PBM workflows and transform their array of powerful tools into a comprehensive, market-leading platform that wins now and in the future.
